Converting Demographics Into Dollars
Demographic changes are creating unprecedented demand for instant preparation, little indulgences, budget gourmet items, and convenient take-to-work foods.
Itb�19;s hard to believe that so much has changed right before our eyes. According to the U.S. Census Bureau, one-third of the United States population are now age 55 and older (55+). Two-thirds of Americans live in single or two-person units. And with incomes under $35,000, more than one-third of U.S. households are struggling just to get by. All these segments present enormous food and beverage opportunities, yet the food and restaurant industries have been slow to respond.
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