Food technology as a profession is responsible for the technical aspects of development of food products, food processes, and distribution of these products to consumers. Since the ultimate target of these efforts is the satisfaction of the consumer, it is essential to consider not only the objective consumer needs (e.g., nutrition, safety, affordability), but also subjective aspects of consumer satisfaction (e.g., organoleptic properties and consumer attitudes).

It is in the area of consumer ne…

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