James Giese

As products move down the continuum from pharmaceuticals to dietary supplements to nutraceuticals to fortified foods to healthful foods, scientists are working to determine the mechanisms behind the effective folk medicine and to enlarge the concept of healthy eating. Smart researchers and marketers no longer consider healthful foods as a single category, but as a number of product categories that are representative of a variety of mechanisms that improve or preserve health.

Research Trends in Healthful Foods

The research that le…

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