IFT NEWSMAKERS

Functional Foods Report Survives News Cycle Unpredictability
There are times in journalism when the business of news could not be more predictable. Declare a Congressman’s vote for sale, a behemoth business leader financially irresponsible, or a pop star a pedophile, and the headlines are guaranteed. These are the times when the news hole for one story shrinks, or even disappears, as another topic captures the attention of the Third Estate. And that’s where IFT found itself in March during the re…