A Bright Forecast for Citrus Flavors

Refreshing, juicy, sweet, tangy, and tart citrus flavors are popular with consumers, especially in the beverage aisle. Recent market research predicts that the North American citrus flavors segment will have a compound annual growth rate of nearly 3.9% during the period from 2022 to 2027. To pinpoint consumer-preferred flavor nuances within the citrus space, ADM conducted an in-depth survey, the Unfolding Citrus study, which looked…

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