Arlin Wasserman

The food industry has relied on certifications to mark a product or ingredient as superior for over two centuries, starting with the first use of kosher certification in New Amsterdam (now Manhattan). In more recent decades, fair trade and organic have become ubiquitous in almost every supermarket and café.

Today, food companies regularly turn to certifications to increase consumer trust that their products are better for the environment. On the surface, having a third party inspect and ov…

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About the Author

Arlin Wasserman is the founder and managing director of Changing Tastes, a food strategy consultancy, and is the creator of the Plant-Forward culinary strategy.
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