Food shortages, inflation, pricing, nutritional concerns, and recalls all stoke angst as consumers—especially low-income consumers—increasingly scrutinize food and beverage products and struggle to identify accurate, evidence-based information about those products, said Alison Borgmeyer, chair of U.S. Food & Beverage for Edelman.
To build trust, the industry needs to be more transparent, Borgmeyer advised.
Speaking as part of a panel of experts at a Scientific & Technical Forum…
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An infographic depicting consumer trends related to Halloween candy purchases.
Charlie Arnot, CEO of The Center for Food Integrity explains why transparency must be at the heart of effective science-based communication.
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