Donald Pszczola

Donald E. Pszczola

Look, up in the air. It's a bird. It's a plane. No, it's Superfood! Disguised as a mild-mannered fruit or vegetable, it's able to deliver exotic flavors, natural functionality, premium status, and antioxidant and wellness benefits far beyond the common food.

Now, I don't want to tug on anyone's cape so I'll let emerging research studies and the future marketplace determine how "super" these foods really are. But one thing does seem clear, even without the use of any x-ray vision: highlighting the…

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About the Author

Food Technology magazine Senior Editor and key member of the Food Technology editorial staff for 26 years.
Donald Pszczola