Tackling Meaty Issues in a Lean Economy

The fifth edition of The Power of Meat, a joint study by the American Meat Institute and the Food Marketing Institute, finds that the recession is continuing to impact food purchasing and consumption behavior, including the meat department. The report, which details the findings of a national online poll of 1,174 consumers conducted in November 2009, seems to present a pretty clear view of today’s climate in the marketplace.

The report noted that while meat consumption measured in tonnage was up …