Donald Pszczola

Donald E. Pszczola

American cuisines are increasingly adopting exotic flavors from around the world. This has been especially true for flavors from Latin America. In the future, however, one can expect to see more attention focused on Asian flavors.

According to Mintel’s latest research, “Today’s American has much greater exposure to diverse cultures than an American 20 years ago. And as once exotic things like sushi or yoga become mainstream, we seek new, more niche marketers of cultural authenti…

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About the Author

Food Technology magazine Senior Editor and key member of the Food Technology editorial staff for 26 years.
Donald Pszczola
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