Produce: New Priorities and Preferences

A late 2017 report from the Centers for Disease Control notes that only one in 10 adults eats enough fruit or vegetables, but nonetheless, produce remains among the most consumed foods. According to the NPD Group’s 2017 National Eating Trends Report, fruits/fruit salads rank fifth among the foods most frequently eaten at home, vegetables/legumes were seventh, and fruit/vegetable juices were tenth; potatoes (excluding chips) ranked third among foods most consumed away from home.

Fruit is Am…