Protein: More Room to Grow

Sales of all kinds of protein-rich food and beverage products are surging as consumers continue to work at increasing protein consumption. Premier Protein’s high-protein shakes enjoyed an average annual growth rate of 59% over the past five years, Euromonitor reports. Sales of ice cream carrying a “good source of protein” claim jumped 55% for the year ended Oct. 11, 2018, according to Nielsen. Sales of meat, cheese, egg, and nut combination fresh snack packs soared 45%; jerky/m…