Kidfresh gives classic kid-friendly fare a healthy halo by using healthful ingredients and adding extra veggies into product formulations. Photo courtesy of Kidfresh

Carolyn Schierhorn

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    Prabal Chaudhri, founder of alternative jerky company Brave Good Kind, knows something about how millennial moms want to feed their kids. He’s heard from many of them since launching his company’s lineup of Tender Chicken Bites and Tender Chicken Bars last year. They want products that are both convenient and nutritious, Chaudhri emphasizes.

    A millennial himself, Chaudhri sees “a huge cultural shift underway” among millennial parents, many of whom are food-focused label r…

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    About the Author

    Carolyn Schierhorn is a writer and editor whose areas of focus include the food and beverage industry ([email protected]).