Incubating Innovation

Julia Collins already was a serial entrepreneur when she applied to become one of the companies in Mondelēz International’s CoLab incubator last year. The founder of Moonshot Snacks—which produces “climate friendly” crackers via the latest in environmentally sustainable practices—was making her first foray into consumer packaged goods and says she was “interested in learning core disciplines in marketing, operations, sales, and tips and tricks around packaging innovation.”

Mission accomplished. “…