Consumers Get Serious About Snacking
As consumers’ lives get busier and busier, they are turning to snacks to power through their demanding days and in some cases, forgoing traditional meals altogether.
Snacking is the new normal. Gone are days punctuated by three square meals eaten at the family table. In today’s fast-paced world, those routines have given way to a new kind of eating: round-the-clock solo snacking whenever and wherever hunger strikes. Today’s consumers live in a world where food is available all around them, all the time, and they are increasingly taking advantage of convenient ways to take in nutrition in forms that work for them.
“We really value independen…
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